
Today I review the website of the San Diego CVB, or should I say, the San Diego VB? It's hard to find anything on their home page about conventions or conference planning. It's a tourist-oriented site with a little dropdown box under the title "BUSINESS SERVICES" that offers links to information for A) Visitors (overkill, or a logic loop?), B) Meeting Professionals (at last), C) Media, etc.
PRO: Prominent Web position. Search for "San Diego" and "visit" or some other similar term, and it will show up among the first results. A pretty page, and inviting to tourists.
CON: "a day of everything and nothing": What does that mean? And who cares how many square miles there are in the county? And, is it a plus to tout yourself as California's 2nd largest city? Why not use that banner space for something more appealing than a confused encyclopedia entry? Something like, say, "Come to San Diego. You'll love it!
CON: As I mentioned above, if I were looking at the CVB site for information about possibly holding a business conference there, I'd have to go digging.
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